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Rank Your Website Higher On Google Top Pages and Out Rank Your Competitors.

WHAT IS SEO?
SEO simply means “search engine optimization” and it is the most essential part of your overall online strategy. SEO is all about improving your online visibility presence by achieving high rankings on Google search results and attract organic search traffic. There are several SEO services you can buy to help you boost your online presence. Here in DOROTRAFFIC, we offer the best SEO services. These include on-page optimization such as keyword research and meta tags, off-page optimization to enhance online authority with quality content and link building, and technical improvements to help your site achieve more prominence in search results.

Why are keywords important?
Keywords are an essential part of your search engine optimization. That’s because keywords in content tell Google and other search engines that your content is relevant to a particular search intent. That relevance helps search engines to show your content to the right people at the right time. This is why it’s so very important to do keyword research for both SEO and content marketing. If you’re not sure where to start, hire a professional SEO expert to find the keywords you need.

Why is technical SEO important?
While it’s important to write quality content for human readers, you also need to give search engines the possibility to properly crawl and index it. That’s where technical SEO comes in as every page indexed enables your website to rank for the researched keywords contained on those pages, which means an additional point of entry therefore more traffic. Technical SEO includes a broad range of subjects, this is why it’s better to perform periodical website SEO audits to make sure it’s fully optimized for search engines as well.

How can SEO help my business?
These days, no business can afford to ignore search engine optimization. SEO should play a part in your online marketing strategy as it helps people to find you online. Over time that leads to more organic search traffic, and more leads and sales. Without SEO, it’s much quite harder for Google to know when your content is relevant to what potential customers are searching for, and show it to the right people at the right time. If search engines ignore your business, that results in less traffic and fewer leads.

How exactly does SEO work?
To understand how SEO works, you need to understand how Google works. Google finds and catalogs online content in a huge database. It analyzes the content quality, using a number of signals, to work out which web pages are relevant to which searches. Then when people type in a phrase, Google shows them the most relevant results. Using SEO helps you improve how Google sees your content so it shows up for the right searches.

What makes a backlink high-quality?
High quality backlinks are links from high-end websites. The degree of excellence a backlink has is determined by the quality of the website which the backlink resides on.

So for example if a powerful web page on bbc.co.uk links to your website, the value assigned to that BBC page will carry its authority to your page and cause it to rank higher in Google’s search engine.

There are excellent online tools that you can use to determine if the quality of a website is outstanding or just satisfactory, but in general, a high-quality website is any site that provides value to its users by way of expertise, readability or by how many high-quality sites link to it.

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